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Letsia Opens New Branch in Jordan
As part of its ongoing regional expansion strategy, Letsia Emirates Holding has officially announced the opening of its new branch in Amman, Jordan, aiming to strengthen its presence in the Jordanian market and provide advanced digital solutions across various sectors. This move reflects the company’s commitment to delivering high-quality services in areas such as digital transformation, artificial intelligence, software development, digital marketing, and technology consulting. Board Member Mr. Mohmed Rabie Moawad commented on the occasion, stating: "We are proud of this strategic step, which marks a new chapter in Letsia’s growth journey. We aim to bring real value to the Jordanian market through innovative solutions tailored to the demands of the digital age." The new Jordan branch will be led by Regional Director Mr. Tobias Klein, a seasoned technology executive with extensive international experience in scaling operations and driving innovation in emerging markets. His leadership ensures the delivery of world-class services tailored to local and regional needs. The Jordan branch is expected to serve as a key hub for strategic partnerships with both public and private institutions, while also fostering innovation and supporting entrepreneurship throughout the region.
30-04-2025
Letsia Holding Prepares for Institutional Valuation as It Expands Across Key Sectors
Letsia Holding has officially commenced its institutional valuation process as part of a strategic expansion roadmap designed to usher the group into its next phase of growth, governance, and potential entry into capital markets. Preliminary estimates place the group’s value at over AED 400 million, supported by strong operational performance and a diversified presence across high-impact sectors including technology, education, fintech, and entrepreneurship. The group operates through a well-integrated structure of specialized companies, each designed to address key market needs and built under the strategic leadership of its founder and Chairman, Mohamed Rabie Moawad. From the outset, the group has adopted a model that prioritizes synergy between subsidiaries while maintaining focused expertise in each vertical. Integrated Growth Across Core Verticals In the technology domain, Letsia AI serves as the group's software powerhouse, developing advanced mobile apps, web platforms, and smart TV applications for startups, enterprises, and government clients. With a strong focus on AI integration, automation, and user-centered design, Letsia AI leads the group's digital innovation agenda. Complementing this, the group offers Letsia ERP, a fully integrated enterprise resource planning system made available for free as part of its initiative to support startups. The ERP solution helps early-stage businesses manage their operations effectively—including accounting, HR, inventory, invoicing, and compliance—through a cloud-based, intuitive interface. In the education sector, Letsia EDU operates a private school, a group of vocational training academies, and a children's learning platform focused on AI and coding education. The group has also developed a proprietary programming curriculum for children, currently implemented across several centers and digital platforms. Startup Enablement and Business Acceleration With a firm commitment to innovation, Letsia Youth was established as a dedicated accelerator that supports early-stage ventures, particularly those leveraging artificial intelligence and next-generation technologies. In parallel, Letsia Business provides end-to-end services for entrepreneurs—from business setup and MVP development to feasibility studies, marketing strategy, and operational launch. These efforts form a comprehensive ecosystem to transform ideas into fully-operational ventures. Fintech and Investment Infrastructure In the financial services space, Letsia Pay operates as a licensed payment service provider across eight countries, including the UAE, Egypt, Bahrain, Lebanon, and Sri Lanka. The platform delivers secure payment gateways, multi-currency invoicing systems, settlement services, and API integrations tailored for SMEs and large merchants alike. To address the growing need for early-stage capital access, the group has launched OD Fund—the first digital platform and mobile app in the region dedicated to connecting entrepreneurs directly with investors. The platform offers verified investor profiles, startup showcases, and a streamlined funding request system within a transparent digital environment. Media and Market Intelligence Through its media platform Finance Index, the group delivers economic insights, startup news, and regional market analysis. The platform plays a key role in promoting financial literacy and raising visibility for emerging businesses across the MENA region. Strategic Acquisitions and Future Outlook As part of its forward-looking strategy, Letsia Holding is actively exploring strategic acquisitions, particularly in the education sector in Egypt. Due diligence is currently underway, with formal announcements expected in the coming period. These acquisitions aim to expand the group’s operational footprint and align with its long-term growth ambitions. The institutional valuation marks a defining moment for the group, signaling its readiness to embrace a new level of operational transparency, corporate governance, and investment scalability. This phase of transformation is being led directly by Mohamed Rabie Moawad, who continues to drive the group’s unified vision of building a regional tech powerhouse with global standards and deep local impact.
01-10-2025
Letsia Expands Investment Horizons Through Strategic Presence at GITEX 2025
In line with its commitment to exploring cutting-edge digital trends and expanding its investment portfolio, Letsia continues its strategic participation in GITEX Global 2025, currently underway in Dubai. The event, now in its second day, has attracted top global tech firms, innovators, and venture capitalists. Chairman Mohamed Rabie Moawad affirmed that Letsia’s presence this year is driven by a purely investment-oriented vision, with the goal of identifying promising opportunities in artificial intelligence, smart education, fintech, and emerging technologies. The company’s representatives have engaged with forward-thinking startups and innovative solution providers from over 100 countries. As part of its agenda, Letsia’s team attended the Expand North Star 2025—the world’s largest gathering for startups and investors—held under the GITEX umbrella. Since its inception in 2016, the event has seen remarkable growth, with participating startups increasing from 350 to over 2,000, a growth rate of 471%. The number of investors has risen from 150 to 1,200, while international representation has expanded from 39 to over 100 countries. Letsia commended the exceptional organization of the event and expressed gratitude to the Dubai Chamber of Digital Economy for their pivotal role in positioning Dubai as a global hub for the digital economy and innovation. The company also praised the leadership support behind the event, especially the visits by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, and Crown Prince Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, underlining the government’s dedication to smart economic transformation. Through its presence at GITEX 2025, Letsia reaffirms its mission to be a key regional force in technology-led investment and a connector between capital, innovation, and impactful change.
14-10-2025
Two Days to Go for Letsia Forward… Strategic Content to Lead Entrepreneurs Toward Growth and Investment
Only two days remain until the launch of the Letsia Forward Program, the flagship event within the Letsia ecosystem, marking a new and significant milestone in the group’s mission to support and empower entrepreneurs and startups. Final preparations are currently underway ahead of the official opening. The program is set to welcome a distinguished group of entrepreneurs, investors, and industry experts from multiple countries around the world, creating a platform that combines practical knowledge, strategic insights, and meaningful partnerships designed to help startups move from early-stage development to scalable growth. Organizing teams at Letsia Youth, in coordination with Letsia Holding, are finalizing all organizational and technical arrangements to deliver a professional and seamless experience for participants. The program agenda includes specialized training sessions, strategic discussions, and direct meetings connecting founders with investors and key decision-makers. The Letsia Forward Program stands as one of the group’s strategic initiatives aimed at preparing entrepreneurs to meet modern market demands and enhance their readiness for growth and investment through execution-focused, practical content centered on building strong business models, strategic expansion, and sustainable scaling. The opening session will feature the keynote address by Mohamed Rabie Moawad, Chairman of Letsia Holding, who will launch the program with strategic content focused on: Investment readiness and entrepreneurship Market expansion and business scaling strategies Driving sustainable business growth The keynote will be followed by a session led by Lukas Heinrich Schneider, Executive Board Member, who will further expand on these strategic themes from an executive perspective, highlighting practical approaches to scaling businesses, aligning entrepreneurial vision with investor expectations, and navigating international markets. As the countdown continues, Letsia Forward Program is widely anticipated as one of the most impactful entrepreneurial events organized by the group, with expectations that it will serve as a launchpad for promising startups and ambitious founders seeking sustainable growth and global expansion.
13-12-2025
The First Moments of the Launch of the Letsia Forward Program on Its Opening Day
The Letsia Forward Program has officially launched its opening day just moments ago, marking the beginning of one of the most prominent entrepreneurship initiatives within the Letsia ecosystem. The program kicked off in a professional and well-organized setting, with strong participation from entrepreneurs, investors, and industry experts.The opening of the program witnessed the arrival of participants and the start of the inaugural session, reflecting the high level of interest in the program and its focus on supporting entrepreneurs and preparing startups for growth, expansion, and investment readiness.From the outset, the program introduced introductory sessions addressing key themes in entrepreneurship, including investment readiness, building scalable business models, and market expansion strategies. These sessions are designed to deliver practical insights and bridge the gap between knowledge and real-world application.The opening day is also attended by investors and representatives from entrepreneurial ecosystems across several countries, providing participants with valuable opportunities for networking and professional engagement, and highlighting the international dimension of the program from its very first moments.The launch of the Letsia Forward Program comes as part of the vision of Letsia Youth, with the support of Letsia Holding, to build an integrated platform that combines training, mentorship, and meaningful connections between entrepreneurs and opportunities that support sustainable growth.The program is set to continue over the coming hours and days with specialized sessions, workshops, and in-depth discussions, as part of an intensive agenda aimed at strengthening participants’ capabilities and supporting them in building scalable and sustainable ventures.
15-12-2025
Active Participation and Interactive Discussions During the First Sessions of the Letsia Forward Program
The first sessions of the Letsia Forward Program witnessed strong engagement and active participation from entrepreneurs, as discussions were marked by dynamic interaction and direct questions from attendees, reflecting the high level of interest in the practical content being delivered. The opening sessions covered key entrepreneurship topics, including business model development, investment readiness, and the challenges faced by early-stage startups. Participants actively shared their experiences and raised insightful questions, creating a highly interactive learning environment. Open discussions between speakers and entrepreneurs played a central role in the sessions, providing a valuable space for exchanging ideas and real-world insights. This interactive format enhanced the overall value of the program and transformed the sessions into a practical, dialogue-driven experience. The diversity of questions raised by participants highlighted their varied backgrounds and strong commitment to applying the program’s content to their own ventures, reinforcing the importance of the Letsia Forward Program as a hands-on platform for entrepreneurial development. This active engagement aligns with the vision of Letsia Youth, with the support of Letsia Holding, to deliver a program that goes beyond theoretical knowledge and focuses on direct interaction, practical learning, and real impact for entrepreneurs.
15-12-2025
Day Two of the Letsia Forward Program: Multiple Workshops and a Strategic Session on the Future of Entrepreneurship
The Letsia Forward Program continued its activities on the second day with a dynamic agenda featuring multiple specialized workshops and practical sessions focused on enhancing entrepreneurial skills and strengthening startups’ readiness for growth and expansion. The second day included several interactive workshops led by trainers and industry experts, covering practical topics related to entrepreneurship, project development, and strategies for navigating challenges faced by startups at different stages. Participants showed strong engagement and active participation throughout the sessions. In the main hall, Suzanne Julie Fernand, Executive Manager, delivered a keynote session titled “Future of Entrepreneurship,” where she shared her insights on the evolving entrepreneurial landscape, ongoing market transformations, and the role of innovation and technology in building scalable and sustainable businesses. The main session also featured an interactive discussion moderated by Reena Sushil Malhotra and Jonathan Mark Robert, who engaged the speaker in a thoughtful dialogue addressing key themes from the session, including future challenges, market expectations, and how entrepreneurs can prepare to build flexible and scalable business models. The open discussion added significant value to the session, providing participants with deeper perspectives and practical insights that connected strategic concepts with real-world entrepreneurial experiences. The second day also welcomed the presence of several trainers and specialists who contributed to the workshops and provided hands-on guidance to participants, reinforcing the program’s focus on practical application and direct engagement. This day forms part of the broader vision of Letsia Youth, with the support of Letsia Holding, to deliver an integrated entrepreneurial program that combines workshops, interactive sessions, and strategic content aimed at empowering entrepreneurs and supporting sustainable venture development.
16-12-2025
Letsia Forward Program Successfully Concludes and Honors Participants with Certificates
The Letsia Forward Program successfully concluded its activities with the completion of the third and final day, marked by strong attendance and high engagement from participating entrepreneurs and students, bringing an intensive multi-day training program to a close. The final day featured closing sessions and open discussions between participants, trainers, and experts, reviewing key takeaways from the program and exploring next steps for entrepreneurs following the training phase. At the conclusion of the event, participation certificates were awarded to students and attendees in recognition of their commitment and active involvement throughout the program, reflecting the organizers’ focus on encouraging and supporting young entrepreneurs. Program organizers emphasized that the Letsia Forward Program delivered a comprehensive, hands-on experience combining training, interaction, and direct mentorship, equipping participants with essential knowledge and skills to develop and grow their ventures. The conclusion of the program aligns with the vision of Letsia Youth, supported by Letsia Holding, to build an integrated ecosystem dedicated to training, developing, and empowering young people to become real entrepreneurs capable of transforming ideas into viable projects. As the program comes to a close, Letsia reaffirmed that this edition represents the beginning of a broader journey, with future initiatives and programs aimed at supporting youth and fostering the next generation of entrepreneurs.
17-12-2025
Key Statistics Reveal the Impact of the Opening Days of the Letsia Forward Program
Mohamed Rabie Moawad, Chairman of the Board, announced following the conclusion of the opening days of the Letsia Forward Program the key outcomes and indicators that reflected the strong launch of the program and the level of engagement it achieved since its inception. He explained that the program received applications from 84 entrepreneurs, of whom 51 were selected to join the core training phase after an evaluation process focused on idea quality, project readiness, and growth potential. He noted that the opening days featured the participation of 11 investors from different countries, providing entrepreneurs with direct exposure to investors, opportunities to present their ideas, and practical insights into market and investment expectations. He also highlighted the participation of 4 inspiring speakers, who shared real-world experiences and perspectives that enriched the program’s content and motivated participants, alongside a series of interactive workshops and discussion sessions. According to Moawad, total attendance over the three opening days reached approximately 720 attendees, reflecting the strong interest in the program and its relevance within the entrepreneurship ecosystem. Mohamed Rabie Moawad added that these figures represent a solid foundation for the next phase of the program, emphasizing that the conclusion of the opening days does not mark the end of the Letsia Forward Program, but rather the beginning of its core phase, which will extend over several months and focus on hands-on training, continuous mentorship, and close follow-up on participating ventures. He concluded by reaffirming that the program aligns with the vision of Letsia Youth, supported by Letsia Holding, to build an integrated ecosystem aimed at empowering young people and enabling them to become real entrepreneurs capable of transforming ideas into sustainable businesses.
20-12-2025