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Letsia Holding Announces Plans to List on ADX Growth Market
Abu Dhabi – Letsia Holding has announced that it has begun preparations for its listing on the Abu Dhabi Securities Exchange (ADX) Growth Market by 2026, in a strategic move aimed at strengthening its presence in financial markets and expanding its investment base both within the UAE and internationally. The group boasts a diversified portfolio across multiple vital sectors. In digital payments, Letsia Pay leads operations with active services in the UAE, Egypt, Saudi Arabia, Bahrain, Sri Lanka, and other countries. In technology and software, Rowad Information Technology (RIT) brings over fifteen years of expertise in developing software solutions and applications. In the business and consulting sector, Letsia Business plays a pivotal role in corporate development, evaluation, and training services, supported by a strategic partnership with global consultancy McKinsey & Company to implement best international practices. Meanwhile, Letsia Youth serves as a startup incubator and accelerator to empower young entrepreneurs. In the field of education, the group has expanded through Letsia Edu, which operates a British curriculum international school in Egypt along with vocational training academies, complemented by Letsia Kids, focused on modern educational methods for children. On the marketing front, Letsia Marketing provides comprehensive digital marketing solutions. In digital infrastructure, the group has strengthened its presence via PAYEG for payments and the acquisition of SingleHop in 2023 in hosting and cloud services. The group also manages Wayd, a digital marketplace for buying and selling, OD Fund, a platform connecting entrepreneurs with investors, and Finance Index, a media project specialized in economics and fintech. “The listing on ADX Growth Market represents a strategic turning point in the journey of Letsia. It reflects our ongoing commitment to governance, transparency, and expanding our business horizons. Our aim is to become a strategic partner in supporting the national economy, while also consolidating our global presence.” — Eng. Mohamed Rabie Moawad, Founder and Chairman of Letsia Holding Currently, Letsia operates through its offices in the UAE, Egypt, Lebanon, the United States, and the United Kingdom, with plans to expand soon into European markets. With this step, Letsia reaffirms its commitment to growth and innovation, strengthening its position as an integrated investment platform supporting sustainable economic transformation regionally and globally.
10-09-2025
Letsia Holding Prepares for Institutional Valuation as It Expands Across Key Sectors
Letsia Holding has officially commenced its institutional valuation process as part of a strategic expansion roadmap designed to usher the group into its next phase of growth, governance, and potential entry into capital markets. Preliminary estimates place the group’s value at over AED 400 million, supported by strong operational performance and a diversified presence across high-impact sectors including technology, education, fintech, and entrepreneurship. The group operates through a well-integrated structure of specialized companies, each designed to address key market needs and built under the strategic leadership of its founder and Chairman, Mohamed Rabie Moawad. From the outset, the group has adopted a model that prioritizes synergy between subsidiaries while maintaining focused expertise in each vertical. Integrated Growth Across Core Verticals In the technology domain, Letsia AI serves as the group's software powerhouse, developing advanced mobile apps, web platforms, and smart TV applications for startups, enterprises, and government clients. With a strong focus on AI integration, automation, and user-centered design, Letsia AI leads the group's digital innovation agenda. Complementing this, the group offers Letsia ERP, a fully integrated enterprise resource planning system made available for free as part of its initiative to support startups. The ERP solution helps early-stage businesses manage their operations effectively—including accounting, HR, inventory, invoicing, and compliance—through a cloud-based, intuitive interface. In the education sector, Letsia EDU operates a private school, a group of vocational training academies, and a children's learning platform focused on AI and coding education. The group has also developed a proprietary programming curriculum for children, currently implemented across several centers and digital platforms. Startup Enablement and Business Acceleration With a firm commitment to innovation, Letsia Youth was established as a dedicated accelerator that supports early-stage ventures, particularly those leveraging artificial intelligence and next-generation technologies. In parallel, Letsia Business provides end-to-end services for entrepreneurs—from business setup and MVP development to feasibility studies, marketing strategy, and operational launch. These efforts form a comprehensive ecosystem to transform ideas into fully-operational ventures. Fintech and Investment Infrastructure In the financial services space, Letsia Pay operates as a licensed payment service provider across eight countries, including the UAE, Egypt, Bahrain, Lebanon, and Sri Lanka. The platform delivers secure payment gateways, multi-currency invoicing systems, settlement services, and API integrations tailored for SMEs and large merchants alike. To address the growing need for early-stage capital access, the group has launched OD Fund—the first digital platform and mobile app in the region dedicated to connecting entrepreneurs directly with investors. The platform offers verified investor profiles, startup showcases, and a streamlined funding request system within a transparent digital environment. Media and Market Intelligence Through its media platform Finance Index, the group delivers economic insights, startup news, and regional market analysis. The platform plays a key role in promoting financial literacy and raising visibility for emerging businesses across the MENA region. Strategic Acquisitions and Future Outlook As part of its forward-looking strategy, Letsia Holding is actively exploring strategic acquisitions, particularly in the education sector in Egypt. Due diligence is currently underway, with formal announcements expected in the coming period. These acquisitions aim to expand the group’s operational footprint and align with its long-term growth ambitions. The institutional valuation marks a defining moment for the group, signaling its readiness to embrace a new level of operational transparency, corporate governance, and investment scalability. This phase of transformation is being led directly by Mohamed Rabie Moawad, who continues to drive the group’s unified vision of building a regional tech powerhouse with global standards and deep local impact.
01-10-2025
Ai Takes The Lead In Letsia Investment Decisions
In a bold move aligning with its vision for intelligent growth, Letsia Holding has officially adopted artificial intelligence as a core driver of its investment decision-making process for the current quarter. Chairman Mohamed Rabie Moawad announced that Letsia has begun using advanced AI models developed by its subsidiary, Letsia AI, to evaluate opportunities, assess risk, and optimize portfolio strategies across sectors including fintech, education, and early-stage startups. The AI system leverages real-time market data, behavioral analysis, and economic indicators to identify high-potential ventures. According to Moawad, this has already accelerated decision-making speed and enhanced strategic accuracy, especially in acquisitions and partnership screening. This move is part of Letsia’s broader digital transformation initiative, known internally as “Vision 2030”, which aims to unify smart systems across its ecosystem of subsidiaries, creating a data-driven, fully automated business infrastructure. “AI is not just a tool for us,” said Moawad. “It is a strategic co-pilot guiding our capital deployment and helping us foresee opportunities others might miss.” Letsia continues to reinforce its position as a regional innovation powerhouse, blending leadership vision with cutting-edge technology.
04-10-2025
Letsia Launches Central Data Analytics Unit to Power Smart Decision Making Across Subsidiaries
In a strategic step toward full digital integration, Letsia Holding has launched a centralized Data Analytics Unit aimed at transforming how decisions are made across its growing ecosystem of companies. Chairman Mohamed Rabie Moawad stated that the new unit will provide real-time data analysis, performance tracking, and predictive insights for all Letsia subsidiaries, including those in fintech, education, youth development, and AI. The unit, powered by Letsia AI, will aggregate data from various platforms and departments to deliver actionable intelligence that supports investment decisions, product development, and operational optimization. "This is not just about data collection — it’s about transforming data into foresight," said Moawad. "Our new analytics unit will serve as the brain behind Letsia's expansion, ensuring every move is backed by insight." The initiative is part of the group's wider “Vision 2030” plan, aiming to create an intelligent infrastructure that connects all branches under one data-driven operational model.
05-10-2025
Letsia Holding Announces Strategic Partnership with InnovaDigits to Accelerate AI Transformation
In a strategic step toward deepening its AI-driven transformation, Letsia Holding has announced a new partnership with InnovaDigits, a leading artificial intelligence company renowned for its advanced business applications and real-time data analytics. This collaboration marks a major milestone in Letsia’s Vision 2030 roadmap, which aims to unify all subsidiaries under a smart infrastructure powered by artificial intelligence. Through this partnership, Letsia plans to embed AI into core operations—enhancing decision-making, automating processes, and optimizing portfolio management. InnovaDigits brings years of experience in developing customized AI models, behavioral analytics platforms, chatbots, and predictive financial tools. The company has worked with top-tier enterprises and government institutions across the GCC, earning recognition for its tailored and high-impact AI solutions. Building AI models to evaluate investment opportunities and mitigate risk. Deploying predictive analytics in fintech, education, and startup sectors. Launching intelligent customer engagement tools. Providing executive dashboards powered by real-time insights. Offering technical training for Letsia’s internal teams to ensure sustainable AI integration. Mohamed Rabie Moawad, Chairman of Letsia Holding, commented: “This partnership marks a fundamental shift in how we approach technology. We’re not just using AI—we are designing our strategy around it. InnovaDigits is the right partner to help us lead this transformation with confidence, innovation, and precision.” Both organizations are committed to building a next-generation AI ecosystem that places the UAE at the forefront of smart business operations in the region.
07-10-2025
Letsia Expands Investment Horizons Through Strategic Presence at GITEX 2025
In line with its commitment to exploring cutting-edge digital trends and expanding its investment portfolio, Letsia continues its strategic participation in GITEX Global 2025, currently underway in Dubai. The event, now in its second day, has attracted top global tech firms, innovators, and venture capitalists. Chairman Mohamed Rabie Moawad affirmed that Letsia’s presence this year is driven by a purely investment-oriented vision, with the goal of identifying promising opportunities in artificial intelligence, smart education, fintech, and emerging technologies. The company’s representatives have engaged with forward-thinking startups and innovative solution providers from over 100 countries. As part of its agenda, Letsia’s team attended the Expand North Star 2025—the world’s largest gathering for startups and investors—held under the GITEX umbrella. Since its inception in 2016, the event has seen remarkable growth, with participating startups increasing from 350 to over 2,000, a growth rate of 471%. The number of investors has risen from 150 to 1,200, while international representation has expanded from 39 to over 100 countries. Letsia commended the exceptional organization of the event and expressed gratitude to the Dubai Chamber of Digital Economy for their pivotal role in positioning Dubai as a global hub for the digital economy and innovation. The company also praised the leadership support behind the event, especially the visits by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, and Crown Prince Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, underlining the government’s dedication to smart economic transformation. Through its presence at GITEX 2025, Letsia reaffirms its mission to be a key regional force in technology-led investment and a connector between capital, innovation, and impactful change.
14-10-2025
Letsia Expands Its Global EdTech Network Across Europe and Asia
In line with its vision to advance smart education globally, Letsia Holding has announced the expansion of its international partner network to include leading EdTech companies from Europe and Asia. This strategic move aims to enrich the educational ecosystem through innovative and effective learning technologies. The new partnerships will focus on integrating AI-powered learning platforms, adaptive learning tools, and gamified education solutions, allowing Letsia to deliver customized, cutting-edge educational experiences to learners worldwide. As part of this initiative, Letsia is currently implementing the pilot model in one of its schools in Vienna, Austria — an international private school that includes a specialized vocational training division and a German language education unit. This division is specifically designed to support skilled workers looking to transition from Austria to Germany, bridging the language and qualification gap through intensive training. This initiative represents the first step in a broader plan to scale the model across other institutions within the Letsia education ecosystem. It reflects Letsia’s long-term strategy to blend academic education with vocational upskilling, tailored to the needs of the modern labor market. Through this expansion, Letsia reinforces its position as a global innovator in education, leveraging technology to support lifelong learning, digital transformation, and sustainable workforce development across borders.
18-10-2025
Letsia Launches “Letsia Forward Program” with a Global Summit in Dubai to Empower the Next Generation of Tech and Business Leaders
Letsia Holding has officially announced the launch of its flagship initiative, the “Letsia Forward Program,” beginning with a five-day international summit in Dubai from December 15 to 19, 2025. The event will bring together global experts, investors, educators, and entrepreneurs to mark the start of a comprehensive training journey aimed at developing future leaders in technology, innovation, and entrepreneurship. This launch marks the first phase of an extensive multi-month training program that combines both online (50%) and offline (50%) learning, designed to offer participants a blended educational experience that merges practical application with strategic knowledge. Mohamed Rabie Moawad, Chairman of Letsia Holding, stated that the program represents “a milestone in empowering young talents to drive digital transformation through hands-on learning and visionary leadership.” “The five-day summit in Dubai will serve as a platform for participants to meet global innovators, gain exposure to real-world success stories, and prepare for the in-depth training phase that follows,” Moawad added. Program Objectives: Empower young innovators to transform ideas into scalable, investment-ready ventures. Develop participants’ skills in AI, digital entrepreneurship, and innovation leadership. Create a global network connecting founders, mentors, and investors. Promote sustainable growth through innovation-driven education. Strengthen Dubai’s position as a global hub for entrepreneurship and digital transformation. Training Content: The program’s curriculum includes specialized learning tracks such as: Entrepreneurship & Strategic Business Planning Artificial Intelligence Applications in Business Digital Leadership & Innovation Management Startup Funding & Venture Investment Digital Transformation Strategies Case Studies featuring success models from global tech and education companies Structure & Phases: Phase 1: Opening Summit (Dubai, Dec 15–19, 2025) – interactive workshops, panel discussions, and networking sessions with investors. Phase 2: Applied Training – delivered through Letsia’s digital platform with weekly live sessions led by international mentors. Phase 3: Demo Day – participants pitch their startup projects to a panel of investors and Letsia experts for potential funding and partnership. Expected Outcomes: Accredited Certificate from Letsia Youth and Letsia EDU Practical business plan tailored to each participant’s project Access to Letsia’s global investor network through OD Fund Opportunities for funding and incubation within the Letsia ecosystem Letsia’s Vision: Through the Letsia Forward Program, the group aims to establish a global platform that bridges education, technology, and investment, in line with the Letsia 2030 Strategy to position Dubai as a world leader in innovation and entrepreneurship.
25-10-2025
A Comprehensive Investment Meeting Shapes the Next Phase of Letsia’s Strategic Partnerships
As part of its ongoing efforts to strengthen its regional presence and expand its network of investment alliances, Letsia held a comprehensive investment meeting bringing together a distinguished group of business leaders and investors from various sectors. The aim was to discuss future collaboration opportunities and support the group’s initiatives for the coming phase. The meeting, chaired by Mohamed Rabie Moawad, Chairman of the Board, reaffirmed Letsia’s commitment to building strategic partnerships that accelerate expansion and create added value across its multi-sector projects—particularly in technology, education, digital finance, and entrepreneurship. Mohamed Rabie Moawad stated during the meeting: “We believe that real expansion is not driven by funding alone, but by partnerships founded on forward-thinking ideas and long-term vision. This phase requires working with partners who can bring meaningful value—at the level of concept and execution.” Discussions on New Investment Opportunities The meeting included extensive discussions around several strategic tracks, including: Launching joint ventures in digital payments and smart financial solutions. Expanding vocational education and digital learning programs into new markets. Supporting entrepreneurship platforms and connecting them with local and international investors. Developing AI-powered technology solutions to support SMEs. Exploring expansion opportunities in Gulf countries and South Asia in the upcoming period. Letsia’s leadership also presented to the investors the group’s recent institutional transformation through the establishment of a collective leadership board that brings together diverse expertises. This development further strengthened investor confidence in the group’s ability to make fast, effective decisions and achieve sustainable growth through an integrated institutional vision. Strengthening Strategic Partnerships This meeting comes as part of a series of engagements conducted by Letsia with local and international investment entities, with the aim of building long-term partnerships that support growth plans and enable the group to expand its projects across multiple sectors. Mohamed Rabie Moawad added: “Partnerships are not a complementary option for us; they are a core element of Letsia’s operating model. We seek partners who can think with us—not just fund us. The future will not be built alone, but through a unified ecosystem moving in the same direction.” A Step That Strengthens Letsia’s Regional Position With this step, the group continues to reinforce its position as one of the region’s most dynamic entities in innovation, education, and entrepreneurship. Letsia is also preparing to launch new initiatives that will be announced soon, in collaboration with investors and partners from within and beyond the region.
14-11-2025
Letsia Announces the Launch of Phase Two of Its International Expansion in Digital Education Across Europe and Asia
Letsia announces the commencement of Phase Two of its international expansion in the digital education (EdTech) sector. This step comes following the strong results achieved by the Pilot Program implemented in Vienna, Austria, where 68 students received advanced educational and vocational training supported by artificial intelligence and adaptive learning technologies. Chairman Mohamed Rabie Moawad stated that the first-phase experience in Austria marked a pivotal shift, moving the group from the stage of testing its educational model to the stage of broader implementation. He emphasized that the success of the pilot program “reinforced the model’s ability to integrate into the European educational environment and deliver real value aligned with modern learning standards.” Launch of Professional Training Programs Aligned with the German (Ausbildung) System Letsia has officially begun implementing a series of integrated educational and vocational programs designed to prepare learners for enrollment in Germany’s professional training system (Ausbildung). These programs combine European practical training with advanced digital learning experiences. The current programs include: Nursing and Healthcare Offering practical and theoretical training aligned with European healthcare standards. German Language (A1 – B2) Structured, intensive programs supported by interactive learning tools and adaptive performance analytics. Programming and Software Development Covering software engineering, systems development, and preparation for the European tech job market. Technical and Administrative Professions Including technical crafts, administrative skills, and competencies required in industrial and vocational institutions across Germany and Austria. The new training model integrates: Practical training within European institutions Digital learning via the Letsia Smart Education Platform Continuous evaluation using AI-driven analytical tools Pilot Program Outcomes: The Foundation of the New Expansion Phase The training of 68 students in Vienna demonstrated: High levels of engagement in smart classrooms Strong learner commitment Alignment of content with labor market needs The model’s adaptability to multicultural environments Educational institutions in Austria reported that Letsia’s model shows strong potential for supporting advanced vocational education. Phase Two Expansion Plans: Formal Growth Across Europe and Asia The current phase includes: Ongoing discussions with educational institutions in Germany to expand vocational training programs Developing advanced training modules in healthcare in Austria Collaborations with smart education entities in Malaysia and India Launching new digital platforms specializing in vocational training and interactive learning Creating educational pathways that connect European training models with learners in the Middle East Mohamed Rabie Moawad stated: “We are building a global educational network that enables learners to transition directly from study to profession. Our vision integrates theoretical knowledge, practical training, and AI-powered smart education.” A Step Toward a Unified Global Education Network Phase Two represents a major step toward building an integrated global education network based on innovation, professional training, and digital transformation. Letsia is set to announce additional partnerships and initiatives in the coming weeks.
19-11-2025